Convert Leads with
Sales & Marketing
Enablement

Engage, convert, and close—with clarity and confidence.

ALIGNED TEAMS,
STRONGER RESULTS
We bridge the gap so your teams work from the same playbook, streamlining communication and improving outcomes.

Aligning sales & marketing

Sales & marketing don’t have to be like cats and dogs. To ensure company-wide success, the two teams need to work together.

Sales enablement programs help align your people, practices, and processes. From sales pitch decks and battlecards to playbooks and conversation guides, we’ll arm your sales team with the marketing materials they need to engage prospects, keep them interested until they are ready to buy, and offer messaging that helps close deals.

The best marketing & sales teams work together to strategically move prospects through the buying cycle and boost the bottom line.    

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SALES MATERIALS
THAT ACTUALLY SELL

From pitch decks to playbooks, we create strategic, easy-to-use tools that give your team the confidence to close.

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SHORTER SALES CYCLES,
MORE WINS

With the right messaging and content at every stage, move prospects faster, from the first contact to a closed deal.

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Sales & marketing enablement services

  • Toss out those old call scripts! Today’s buyer wants to have a personal conversation with you, not a pre-fab call that can come from anywhere. Equip your sales team with a common prospect questions, customer objections, and targeted answers that don’t sound robotic.

  • Put a winning sales strategy at your team’s fingertips with a comprehensive sales playbook. This indespensible asset outlines the latest market opportunities, helping teams uncover new prospects with in-depth persona research, conversation starters, and strategic answers to common client questions or objections.

  • Arm your sales teams with the latest approved messaging and research to help them sell your solutions. Our tailored battlecards include unique conversation starters and objection handling answers, with links to additional resource materials. This makes them handy reference pieces that your sales team can use to prepare for a call or while they’re already on one! They can also be used as a training resource to concisely educate your team on your value proposition, target audience, customer pain points, and key differentiators.

  • Let your marketing or sales teams learn insider tips and tricks at their own pace. Our guided video training courses provide episodic best practices and strategic insights for sales strategy, SEO/SEM, dynamic website creation, hosting webinars, executing social media campaigns, and more.

  • Give your teams the comprehensive sales or marketing know-how they need to thrive in the modern business landscape. Whether you’re looking for an engaging in-person training session or a series of lively educational webinars, our customized workshops will turn your team into confident marketing and sales professionals.

  • Nail your next client meeting with a comprehensive, convincing pitch deck. These crucial sales presentations showcase your unique product benefits and points of differentiation to your customers, leads, and investors. Our team knows the expert ins and outs of creating a compelling pitch deck that will help you grow your business.

  • Tailored to your team’s specific needs, our sales tarining decks provide common real-world sales scenarios that allowing your teams to practice their craft and help them close more deals.

  • Drive adoption of your solutions or services by making them easy to use and understand with a comprehensive how-to guide. We’ll take your most complex, jargon-heavy processes and translate them so your customers can understand their full value.

  • Get to know your customers and prospects at a granular level with our in-depth persona guides. Our team digs deep into your target audience, identifying traits by company type, role within a company, pain points within a role, and solutions that map to those pain points.

  • Set your teams up for success at every stage of the sales cycle with our engaging two-day sales workshops. We’ll show you how to get a prospect’s attention and keep it with a compelling business story that showcases the true value of your products or services. At the end of our workshop, your team will have clear messaging and the tools they need to grow your business.

  • Transform ideas into compelling visuals with our executive presentation service. We distill complex concepts into clear, persuasive slides to ensure your message resonates.

  • Showcase a strategic collaboration with a client that highlights the specific benefits of your product or solution. With the right case study on your website, prospects will see themselves in your proudest work and be more likely to reach out.

Give your sales team the secret sauce

Extra Mile Marketing (EMM) specializes in strategic sales and marketing campaigns. We bring 20 years of experience of tried-and-true strategies to create influential marketing materials for a wide variety of complex industries, including technology, finance, healthcare, nonprofit, and insurance, among others. As a nationally accredited Woman-Owned Business, we craft content marketing for enterprise leaders like Microsoft and HPE, as well as emerging innovators, always treating your success as our own.

Our clients will agree, we are more than a marketing agency. We are a true partner.

  • "I really appreciate your command of our diverse operation. Your findings carry weight because of your ability to speak in our ‘language’ and call out specific examples. Your work is bespoke."

    Ethan Owens, Project Manager, University of Washington

  • "Your help on taking our complex customer problem and turning it into an engaging and useful experience was top notch. The team worked hard to design and develop a tool that our sales professionals, partners and even customers can use. Thank you for a job well done!"

    Cole Humphreys, Principal Product Manager for Global Server Security, HPE

  • “Fantastic! Thank you guys. Tremendous work. I can’t thank you enough…. It’s just so cool to see this stuff all coming together. You know, we worked on some stuff. So now it’s like, wow, seeing what the outcome and the outputs have been, it’s just amazing!

    Frank Valdivieso, President and CEO, Gryphon Consulting

  • "I highly recommend working with EMM. They made everything easy for us, and their deliverables were high quality. By far the best experience I've had working with a marketing consulting group!"

    Jill Neumann, Microsoft Alliance Manager, Quorum Cyber

Give your sales team the tools to succeed!

We’ll help you create aligned, strategic materials that move prospects from interest to action.