Auditing Made Awesome: Industry-focused social campaign

The Story: Making Audit Awesome

When a global powerhouse like Wolters Kluwer knocks on your door and asks for not one—but seven campaigns across multiple industries and languages...you say yes and roll up your sleeves.

Each campaign had its own personality: one spoke to environmental leaders, another to automotive manufacturers and another to WK’s competitive advantages—and all had to stay within strict brand and compliance guidelines. Oh, and did we mention they were multilingual and needed to run globally?

We got to stretch our creative muscles while nerding out on technical content. From animated LinkedIn ads to sleek landing pages, each campaign was tailored to its audience while building a cohesive, confident voice for Wolters Kluwer as a future-focused audit leader.

Campaigns for broad industries need to reach broad audiences. That’s why we translated each campaign into languages spanning German, French, Chinese, Japanese, and Thai. Now that’s what we call global.  

Results: Serious Subject, Seriously Good Campaign

A complete campaign package that included LinkedIn and Google ads, animated ads, landing page copy, and graphics that showcased Wolters Kluwer’s standing as a global leader in the future of internal audit –without being your typical (and expectedly boring), campaign.