The Extra Mile team is comprised exclusively of seasoned marketing professionals, each senior consultant with 18 to 25 years of experience. Our backgrounds vary by consultant, giving us the ability to offer you a wide range of expertise to draw upon. In addition to the consultants on staff, we partner with a number of outside resources, each with unique talents, to build a customized team that is a perfect fit for your business needs.
Our EMM team includes:
Lori Stutsman Founder/Senior Consultant Lori is the president and founder of Extra Mile Marketing. She is an award-winning industry expert on the subject of marketing, with more than 25 years of experience as a senior marketing executive for corporations and advertising agencies. Lori offers significant expertise in Business-to-Business and technology marketing, along with consumer products and retail. She specializes in developing strategic marketing plans that encompass training, consulting and full marketing plan execution. Extra Mile Marketing serves national and international clients including: Microsoft, Symantec, Rackspace, T-Mobile, The Ford Motor Company, Unified Logic, Lakeview Financial, and others. Lori has a special interest in the needs of children and has served on several boards including the Bellevue School District’s Strategic Planning and Math Adoption committees and served as Board Chairman and Board Development Chair for Friends of Youth, a large non-profit serving children and youth in the greater Puget Sound area. She earned her B.A. in Communication Studies at the University of California, Santa Barbara, but is happy to call the Seattle area home. Lori enjoys her family, travel, golf, bridge, and wine tasting.
Lisa Redburg Project Manager Lisa is a seasoned marketing and project management professional, with more than 15 years of experience in the information technology industry at a Microsoft Learning Solutions Partner. Her expertise includes product and program management, website development, event and association management, and execution in all areas of marketing plans. Lisa is a strategic thinker who leaves no details to chance and isn’t afraid to roll up her sleeves to get things done. She is a Washington native and enjoys skiing, biking, and running in her free time.
Abbie Vancil Project Manager Abbie coordinates daily operations for the office and staff, in addition to project managing internal and client projects. She combines her strengths in copywriting and critical analysis with extreme attention to detail and strong organization. Abbie’s professional interests include project management, event planning, and writing. While studying for her master’s degree, she taught media writing and public speaking at Washington State University. Abbie is a Washington state native, and holds two bachelor’s degrees from Washington State University, in public relations and cultural anthropology. In her spare time, Abbie enjoys hiking, weight lifting, spending time with her family, and exploring the Pacific Northwest. She is also a sports enthusiast, and plays women’s professional tackle football for the Everett Reign.
Kari Glennon Senior Consultant Kari provides sales leadership, sales & negotiation training, and marketing consultation to organizations. Her number one goal is to help organizations set marketing strategies in order to achieve new revenue goals. Having led successful sales and marketing teams, Kari has worked on both the selling and procurement sides of the negotiation table in industries including insurance, manufacturing, technology, retail, and construction. Kari is regularly in the field with sales and marketing professionals allowing her to offer current, real-world examples and in-depth analysis to the organizations she assists. Adding to her depth, Kari has been owner and partner in two very successful businesses allowing her to bring the C-level point of view to organizations. In addition to drawing on her 20+ years in business, Kari finds staying connected to the pulse of the market key to providing quality counsel to organizations whom she provides training and consultation.
Rick Eason Senior Consultant Rick is a Senior Consultant at Extra Mile marketing with over 20 years of sales, marketing, and channel development experience in the IT industry. He has worked at Fortune 100 organizations as well as start-ups, giving him a unique perspective on what works for each. Most recently, Rick ran AvePoint’s western partner channel, enabling AvePoint Hosted Cloud solution partners through effective sales and marketing approaches. Rick also worked at Microsoft for over 10 years, where he collaborated with some of their largest partners on creative sales and marketing strategies. During his tenure, he’s seen what works and what doesn’t, and loves leveraging that perspective to help his Extra Mile Marketing clients succeed. Outside of work, you will find Rick trying to keep up with his two teenage boys on the basketball court or golf course.
Jessica Stevenson Project Manager Jessica is an experienced Project Manager with expertise in strategic planning, annual communications plans, detailed project plans and project execution. With her prevalent experience in marketing and corporate communications, Jessica applies her creativity and tactical project management skills to deliver successful results in targeted communications, brand development, marketing initiatives, sales materials, internal and customer-facing documents, and campaign development. In addition, she brings an exceptional ability to facilitate cross-collaboration amongst teams. Most recently, Jessica worked at Microsoft in the Enterprise Partner Group. During her tenure, she managed content execution across various channels, developed communication material to execute and reinforce organizational business goals and objectives and managed their quarterly/annual employee award program. Jessica is a Seattle native and attended Phoenix University studying Communications in Technology. In her spare time, she enjoys spending time with her family and friends, hiking, photography and running for charities - most recently completing the Seahawks 12K run supporting the foundation A Better Seattle.
Tracey Schofield Consultant Offering 15+ years of hands-on experience, Tracey has helped companies create impact by aligning corporate goals with the right marketing strategies. She has extensive experience with many marketing disciplines including communications, branding and messaging, events, testimonials, CRM, social media, and awareness. Her passions are helping companies define their marketing stories and maximizing marketing investment. She has worked with technology-business, non-profit organizations, and industry-focused business such as retail, healthcare, and financial services. When not program managing for her clients, you can find Tracey program managing her two kids, cats, dog, and husband!
Homa Hayatyfar Marketing Administrative Assistant Homa is a recent graduate of Chapman University with a degree in Biochemistry and Molecular Biology. Her research experience includes studying the effects of natural products and synthetic analogs on prominent molecular targets in prostate cancer cell models, as well as the action on their phenotype. Most recently Homa worked as a Patient Services Specialist at The University of Washington, Harborview Medical Hospital coordinating the daily patient flow and providing patient support services including preparing reports, managing relevant databases and incoming data, as well as managing patient files and records. As the Administrative Assistant for EMM, she applies her high attention to detail and organizational skill sets to every project in our fast-paced environment. With the ability to balance multiple projects at once, Homa handles a multitude of correspondences, reporting, document creation, event planning, and project-based assistance with efficiency and accuracy. In her spare time, Homa tutors high school and middle school students in the sciences and mathematics. When she is not working or tutoring, you can find Homa exploring new things around the Seattle Metropolitan area.
Anthony Ferreira Graphic Designer Anthony has worked with Extra Mile Marketing as a graphic designer for more than five years. We don't know anything about him and he likes it that way. He works in his basement somewhere in the U.S. and is very good at what he does. We love working with Anthony because he understands technology and excels at making infographics out of very technical information.
Angie Robar Consultant Angie has worked with Extra Mile Marketing since 2005 and has a depth of knowledge in technology and channel marketing. She believes the first key to success is to be memorable. She helps clients use technology to deliver highly relevant and share-worthy content; educate and enable trade and consumer constituents; use their brand stories to stand apart in a crowded marketplace; and leverage data to inform product and pricing decisions. She holds a Business Administration degree from Western Washington University with a concentration in Marketing, completed advanced level coursework in Negotiations at Seattle Pacific University, as well as a year-long cohort leadership development program, LEAP. Angie is a two-term Vice Chair on the Seattle Center Advisory Commission and member of The Next Fifty Marketing Committee as well as a Neighborhood House tutor for at-risk youth.
Adam Broetje Web Developer and SEO Manager Adam has worked in Digital Marketing for over 10 years, specializing in digital marketing strategy, traffic growth and business intelligence around lead generation. He has experience with Enterprise level clients on major systems overhauls, down to startups with a need to craft successful digital marketing campaigns from scratch. Adam was born & raised in Seattle and holds a Degree in Marketing & Entrepreneurial studies from the University of Colorado. When not in the office, you’ll find Adam on a ski slope, playing beach volleyball or backpacking with his dog.
Allison Walsh Consultant Allison is our new Marketing Consultant who comes to us with 20+ years of marketing experience. She loves the buzzy excitement that comes with assembling smart marketing plans, nailing the perfect copy, and the rush of launching a successful campaign. She spent more than 13 years at Microsoft on various partner and industry marketing teams. She helps clients take their good ideas and make them great, crash through the noise, simplify the message, and attract the right customers to the right offers. Allison has an Executive MBA from Columbia University, a JD from Gonzaga University, and BA from Catholic University in Washington, DC. When she’s not wearing her marketing hat, Allison can often be found exploring (hiking, skiing, cycling) in the breathtaking beauty of her new home (Salt Lake City), tracking down the best cocktail mixmasters in town, or volunteering at Sundance Film Festival.
Siiri Sampson Consultant Siiri Sampson is a consultant with Extra Mile Marketing. With over 9 years of tenure at EMM, Siiri specializes in program management, digital marketing, market research, and event planning. Siiri has worked with hundreds of technology companies developing strategy, writing Go-to-Market plans, and seeing action plans to full execution. Siiri is a Seattle native with a Bachelors of Arts in Political Science from Reed College. Siiri is also a professional chef and fine arts, exploring the city, and giving back to the community – through Relay for Life for the American Cancer Society, as a mentor with the College Success Foundation, and the Washington Branch of the NASPR.
Britt Sutherland Graphic Designer The owner of Sutherland Design Works since 2005, Britt has more than 20 years of experience creating results-oriented graphic design for a wide range of clients. She takes pride in the long-lasting relationships she has developed with her clients, and loves collaborating with them to develop strong, recognizable messages that carry through all of their marketing materials. Projects include business identity packages, collateral materials, ads and web design to name a few.
Kimberly Daly Graphic Designer Over the course of her 15+ year career, Kimberly has honed skills in visual design, strategic thinking, user-experience, and creative direction. She’s worked with exceptional clients across sectors from retail to travel and education to tech, including notable brands like: Nike, AT&T, Dow, Microsoft, American Red Cross, Sierra Club, and PacifiCorp. Working independently or collaborating with a team, she creates integrated campaign materials, infographics, websites, and mobile apps. She earned a BFA in Visual Communication from University of Arizona and feeds her desire to expand her abilities by attending national conferences, networking with local talent, and participating in online forums.
Fireshoe Productions Video Production Partner Founded in 2007, Fireshoe Productions is a feature film and full-service media production company. Fireshoe is a team of producers, directors, writers, editors, cinematographers, animators, effects artists, musicians, visionaries and professionals committed to creating high quality, innovative projects. Working with all types of clients and businesses, Fireshoe can deliver a wide range of video production services.
KP Corporation Printing and Mailing Partner KP Corporation helps companies accomplish more with their print and electronic communication programs. Our solutions combine the latest online technology with numerous capabilities in the marketing, document management, and product supply chains. Our value is to provide ways to work smarter and lower costs.
Smooth Fusion Web Tools/Application Developing Team Smooth fusion helps marketers achieve their goals through the planning and implementation of digital strategy, whether that means building and maintaining web sites, developing mobile and responsive applications, supporting social sharing, or creating the back-end that drives it all. Smooth Fusion is made up of strategists, project managers, software engineers, developers, designers, and quality assurance specialists.